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Toward an integrated customer knowledge management model: A process-based approach

  • University of Windsor
  • Dalian University of Technology

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Knowledge is the most important organizational asset. Studies have explored factors that may improve knowledge management within organizations, yet the majority of the research has ignored the knowledge from customers. This study proposes a process-based customer knowledge management model to explore the mechanism through which organizations acquire the knowledge from their customers, integrate and internalize this knowledge, and then apply the knowledge to better serve their customers. The potential contributions and future research directions are then discussed in this paper.

Original languageEnglish
Title of host publicationProceedings - International Conference on Management and Service Science, MASS 2009
DOIs
StatePublished - 2009
Externally publishedYes
EventInternational Conference on Management and Service Science, MASS 2009 - Wuhan, China
Duration: 20 Sep 200922 Sep 2009

Publication series

NameProceedings - International Conference on Management and Service Science, MASS 2009

Conference

ConferenceInternational Conference on Management and Service Science, MASS 2009
Country/TerritoryChina
CityWuhan
Period20/09/0922/09/09

Keywords

  • Customer knowledge
  • Knoledge process
  • Knowledge innovation
  • Knowledge management
  • Knowledge repository

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