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Suppliers' bidding decision support model for online reverse auction

  • Da Yong Hu*
  • , Yu Qiang Feng
  • , Ming Fu
  • , Yun Bo Qu
  • *Corresponding author for this work
  • School of Management, Harbin Institute of Technology
  • Harbin Industry and Art Design School

Research output: Contribution to journalArticlepeer-review

Abstract

To solve the suppliers' support problem of online reverse combinatorial multi-attribute auction based on bundling, a bundling confirmation model and suppliers' bidding strategy are proposed based on the scientometrics bundling algorithm and the analysis of suppliers' bidding behavior in order to maximize the revenue of the suppliers. After that, an illustration for this model is presented, and the result shows that this model can significantly improve the suppliers' revenue and reduce the negative effect from the asymmetric information during the auction.

Original languageEnglish
Pages (from-to)95-100
Number of pages6
JournalHarbin Gongye Daxue Xuebao/Journal of Harbin Institute of Technology
Volume43
Issue number9
StatePublished - Sep 2011
Externally publishedYes

Keywords

  • Bidding strategy model
  • Combinatorial multi-attribute auction
  • Decision support
  • Reverse auction

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