@inproceedings{72dfc23ac5724cfcb811d6e165ef8ad7,
title = "Mobile commerce acceptance model: An integrated theory model",
abstract = "Based on TAM and TTF theory, we construct an adoption model to analyze factors that influence users adoption m-commerce. The theoretical model indicates that perceived fit have positive effect on perceived usefulness and perceived security, perceived value was positively related to intention to adopt m-commerce; moreover, perceived value mediates the effect of perceived usefulness and perceived security on users' intention to use m-commerce. Implications for theory and practice as well as limitations and future directions are also discussed.",
keywords = "intention to use, m-commerce, perceived security, perceived value, task-technology fit",
author = "Tan He and Yaowu Wang",
year = "2012",
doi = "10.1109/ICDMA.2012.243",
language = "英语",
isbn = "9780769547725",
series = "Proceedings - 2012 3rd International Conference on Digital Manufacturing and Automation, ICDMA 2012",
pages = "528--531",
booktitle = "Proceedings - 2012 3rd International Conference on Digital Manufacturing and Automation, ICDMA 2012",
note = "2012 3rd International Conference on Digital Manufacturing and Automation, ICDMA 2012 ; Conference date: 31-07-2012 Through 02-08-2012",
}