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Digitally enabled community platform and user creativity: perspectives on community identification and social interaction

  • Harbin Institute of Technology
  • Northwestern Polytechnical University Xian

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Drawing on social identity theory, our study investigates the influence mechanism of online community platform on user creativity. Specifically, we focus on three technological features of online community platform—virtual copresence, persistent labelling, and deep profiling—and unveil how they stimulate user innovative capabilities from a community identification mediating perspective. The data was collected using an online survey. Data analysis results suggest that all three technological features can foster the development of community identification, which then facilitates two types of social interaction behavior (user-user interaction and user-expert interaction), and ultimately enhances user creativity. By examining the interplay between technological features, social identity, and user creativity, our study provides theoretical and practical implications.

Original languageEnglish
Title of host publicationPacific Asia Conference on Information Systems, PACIS 2024
EditorsTuan Q. PHAN, Bernard Tan, Le Hoanh-Su, Nguyen Hoang Thuan
PublisherAssociation for Information Systems
ISBN (Print)9781958200124
StatePublished - 2024
Event28th Pacific Asia Conference on Information Systems, PACIS 2024 - Ho Chi Minh City, Viet Nam
Duration: 1 Jul 20245 Jul 2024

Publication series

NamePacific Asia Conference on Information Systems
ISSN (Electronic)2689-6354

Conference

Conference28th Pacific Asia Conference on Information Systems, PACIS 2024
Country/TerritoryViet Nam
CityHo Chi Minh City
Period1/07/245/07/24

Keywords

  • User creativity
  • community identification
  • social identity
  • social interaction

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